ActiveQuote receives coveted Queen’s Award

Health insurance comparison site ActiveQuote has been presented with a coveted Queen’s Award for Enterprise.

The Cardiff-based firm received the award last week for its achievements in using technology to innovate and simplify the British insurance markets.

Launched in 2009, it became the first ever comparison website for health insurance and is aimed at helping consumers make informed decisions.

Six years later, and the likes of, Gocompare, and are using the website for its content.

The Queens’ Awards recognise outstanding contributions in international trade, innovation and sustainable development made by UK organisations. ActiveQuote is one of four Welsh businesses to be recognised in 2016.

Announcing the winners, business minister Sajid Javid said: “The Queen’s Awards are a great way of celebrating the best of British business. Whether you’re a disruptive start-up making life easier for your customers, or a large company with a blockbuster product, these awardsrecognise your contribution to enterprise.

“We are a country full of exciting and innovative businesses that deserve to be celebrated. I’d like to commend all the winners for their hard work in creating jobs for people and driving our growing economy.”

Dr Richard Theo, managing director of ActiveQuote, said: “It is an absolute honour to learn that ActiveQuote is to receive a Queen’s Award for innovation, the most prestigious accolade that could be bestowed on our organisation.

“All of the businesses I have started have been founded on the same principle – to use software and technology to innovate, simplify and create efficiencies that enable us to challenge the status quo.

“At ActiveQuote we created an online service that allows people to take back control by comparing and buying complicated insurance products with complete confidence.

“The same founding principles apply to my latest venture,, which uses technology to democratise investing, allowing traditional savers to become investors and share in stock market returns.

He added: “We sincerely thank our insurance and price comparison partners for their support and belief in us, without which our success would not have been possible, and the Welsh Government for the supportive and creative environment they have engendered for small businesses in Wales.

“This Queen’s Awards for Innovation belongs equally to each and every member of the ActiveQuote team, and will stand proudly as ratification of the great work that they do.”