Fintech firm launches crowdfunding campaign

Online investment service Wealthify has launched a crowdfunding campaign to raise £1 million and has already secured over £600,000 of capital.

The robo investor, which launched in April, is raising funds on Seedrs – the biggest crowdfunding platform in the United Kingdom. It’s offering a 9.3 per cent stake to investors.

More than 500 investors registered to get access to the crowdfunding campaign prior to its launch. The firm is currently at 62 per cent of its target within just a few days.

The campaign will be open for the next two months, or until Wealthify reaches its funding goal. Interested parties can invest as much as they want, but with a minimum of £14.

Based in Cardiff, Wealthify will use the money to support the next stage of customer acquisition and growth. It wants to create national brand awareness, introduce new sales channels and improve the product.

It’s an affordable, easy-to-use online investment service that requires no previous investment knowledge or experience. As well as this, it’s open to anyone, regardless of how much money they can invest.

Richard Theo, Co-founder and CEO, said: “When we started out on the Wealthify journey, our main aim was to open up the world of investing to everyone – and crowdfunding felt like a natural fit to help us achieve that goal.

“We’re delighted to be welcoming new investors to be part of the exciting next stage of our development. The fact that so many of our customers have chosen to become shareholders in Wealthify underlines the confidence that people have in our approach, even at an early stage.

“Wealthify is all about creating a convenient and user-friendly investment service which gives people complete flexibility and control over their savings and investments. With interest rates now at an all-time low, it’s essential that UK savers wake up and start taking control of their financial futures.”