Pencoed-based Sony UK Tech Centre appoints new managers

The Sony UK Technology Centre, which is based in Pencoed, has promoted two of its staff members to senior management roles within the company.

New business development manager Nabila Elias and head of engineering Martyn Woodfield have officially joined the senior management team at the Pencoed facility.

Mrs Elias joined the company, which creates thousands of HD broadcast and professional camera systems annually, in 2012 in the role of a project manager.

Over the years, she’s had the opportunity to rise through the ranks and currently manages 11 staff members in the business development team.

She’s worked predominately on marketing across the Contract Electronics Manufacturing Business, which manufacturers for third-party clients such as Raspberry Pi.

She’s also played a major party in the company’s Ffilm Factory 35, which has worked on productions including Dr Who, Will, Keeping Faith, and Decline and Fall.

On her promotion, she said: “I am thrilled to be taking on this role within the senior management team. Sony UK TEC has always been thoroughly supportive of my progression within the business so I would like to thank them for this opportunity.

“I’m looking forward to continuing to support Sony UK TEC’s reputation as a world-leading manufacturing facility.”

Mr Woodfield has joined Elias on the management team. He’s devoted 27 years of his career to the manufacturing facility, and the company is honouring that.

Having joined the firm in 1990, he’s worked across a variety of departments before being promoted to head of engineering. He oversees a team of 48 staff who carry out new model introduction.

Mr Woodfield said: “I am extremely pleased to have been appointed to this role as I feel I can add knowledge, experience, strategy and innovative ideas to enhance Sony UK TEC.

“As part of this I plan to provide a succession route for engineers to progress their career, as I have been able to.  My aim is to develop manufacturing solutions that will enhance our Mid-Range Plan.

“I will also focus on development programs for our current and future engineers providing engineering solutions to make us more efficient.”

Gerald Kelly, director of professional services, said: “The continued development of our people ensures that we remain at the forefront of the manufacturing sector, and can attract and retain the very best talent.

“Both Nabila and Martyn are superb ambassadors for our business, playing a key role in our continued focus on manufacturing excellence and business growth.”

As a result of its focus on growth and development, the award-winning facility’s workforce has grown to 500. This increase coincides an influx of new business opportunities for the Pencoed facility.