Start-up looking to simplify loan applications launches

SamePage, which is on a mission to simplify the loan application process for the entire finance sector through digital technology, has officially launched in Cardiff.

The fintech start-up has been set up by Rob Evans and Pontyclun native Gavin Johns, who both have experience working in product and service development for global blue-chip companies.

They’ve created a cloud-deployed platform that supports the entire lifecycle of a loan, from the initial quote and application stages to the fulfilment and disbursement of funds.

It’s been designed to offer users a heavily automated process, not only reducing costs for lenders but also minimising the completion time for borrowers.

Users are given access to an online, self-service portal that provides them with real-time updates on the progress of their loan application. It comes with customisable branding, too.

Rob Evans, director of product, sales and marketing of SamePage, said that his company wants to streamline the financial industry and to help organisations of all sizes.

“Our objective at SamePage is to develop solutions that enable financial organisations to simplify processes and transact seamlessly and cost effectively with their customers,” he said on the launch.

“The platform is suitable for start-up organisations as well as established financial institutions looking to upgrade their existing systems and improve their customer journey.”

Rob spent than 25 years in consultancy and proposition roles in the lending, investment and insurance sectors. He’s previously worked with the likes of Barclays, Fortis and LV.

His co-founder, Gavin Johns, worked in finance and telecoms for over 25 years too. He’s supported a number of blue-chip companies, including AT&T, Telefonica and Vodafone.

He said: “We are excited about the benefits SamePage offers this sector. Our model is entirely focused on ease of integration, reducing traditional implementation time, which averages at 3-6 months, to less than a month.

“The platform will also provide a range of ready integrated third party services, such as credit reference agency, electronic signatures and open banking APIs, allowing our customers immediate access to both traditional and new technologies and service providers.”