Fintech giant forms partnership with Wales football team
International fintech Fintech currency exchange and money transfer service Conotoxia has signed a four-year partnership with the Wales football team.
This is the first such partnership the Polish company has made in the UK, following several years of exponential growth. Last year, it transacted $5 billion alone and operates in 26 currencies.
As part of the deal, Conotoxia will be named the ‘Official Money Partner of the National Football Team of Wales’ through to the FIFA World Cup in Qatar in 2022.
It’ll also handle money transfers, payments, currency exchange and Forex for FA Wales and the national team. Marcin Pioro, founder and CEO of Contoxia, called the partnership a big win for his firm.
“The partnership with Welsh football is a perfect introduction into the UK market for us. The expanding Conotoxia Holding Group is dedicated to being the ‘go-to’ platform for global financial services, and we are excited to work with FA Wales to develop the brand over here,” he said.
In the partnership agreement, the company will be able to promote both of its brands, Conotoxia and Cinkciar. This will allow it to expand into the UK market and acquire new customers.
Over the past few years, Conotoxia has developed similar relationships with the UEFA Under 21 Championships in 2017, the Polish national team at the 2018 World Cup and the Chicago Bulls basketball team.
Jonathan Ford, chief executive of FA Wales, said: “We are extremely pleased to welcome Conotoxia as the Official Money Partner of the Football Association of Wales for the next four years.
“Conotoxia have recognised how the partnership with the Wales National Football Team and FA Wales can be used to expand their brand beyond the Polish market and into Wales and the wider UK.
“We very much look forward to a successful partnership with Conotoxia over the coming years and are very grateful for their support of Welsh football.”
During the 2016 European Championships, vice chairman Piotr Kicinski was impressed with the team spirit and determination of the Welsh team.
He added: “Conotoxia promotes the same values. We conquer global markets thanks to our hard work, persistence and commitment. What counts are ambition, cooperation within the team, as well as individual skills. We believe that the values we share will enable us to succeed in both business and on the pitch.”